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Can Amazon, Apple & Friends Make the Smart Home Simpler?

Ray Le Maistre
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Webinars
ARCHIVED
Thursday, January 23, 2020
12:00 p.m. New York / 5:00 p.m. London

It wasn't long ago that TV was ranked by subscribers as the most important service in the bundle provided by their communications service provider (CSP). Recent research indicates that for nearly three quarters of subscribers, broadband is now the most important service. Broadcast TV is the most important service to only 15% of North American consumers, replaced by OTT video streaming platforms like Netflix, Amazon Prime and Disney+. In addition, many different competitors are moving aggressively to stake a claim in consumers' homes.

In 2020, CSPs need to fight back by transforming their business models, which are becoming more reliant on a single source of revenue: fixed broadband services.

This webinar will focus on helping CSPs transform their business models by placing a firm focus on delivering a sensational subscriber experience and by offering compelling new services that generate value for subscribers. These actions will reinforce the CSP's strategic position in the home network and position themselves for growth in the next decade.

Key topics include:

  • Being the first to market with WiFi 6 technology, in response to consumer purchases of new devices over the holidays;
  • Having the insights needed to proactively resolve issues, often before your subscribers even know that there are issues;
  • Providing help desk agents with the visibility they need to resolve common subscriber issues more quickly;
  • Delivering a mobile app, in response to consumer demands for the ability to do some things themselves, rather than having to call technical support; and
  • Addressing consumer concerns around device security, privacy and control with enhanced security and parental controls.

Broadband World Forum Perspectives
As the Senior Digital Experience Strategist at Canadian operator Rogers Communications, Lindsey Omelon build on her years of marketing experience to approach her strategy with a hybrid ...
There's certainly no shortage of hype around the use of AI in the telecoms sector, but fewer instances of real-world deployments. South Korean national operator KT is one of those ...
Do a Google search of 'artificial intelligence broadband' and you'll get more than 9 million results in less than a second: The sheer volume of content out there shouldn't surprise anyone ...
Comcast, like any other major communications service provider, is undergoing significant changes in the way it grows its business, how it runs its business and the technologies it uses to ...
Five years ago, NOS board member Manuel Ramalho Eanes banked big on smart homes and smart cities.
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Radio Shows
In this insightful Light Reading radio show, Kurt Raaflaub, Head of Strategic Solutions Marketing, will outline the key service provider challenges, deployment considerations, next-gen Gigabit technologies, and service models to win market share in the rapidly growing MDU market.
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