CABLE NEXT-GEN -- Denver -- Having deployed DOCSIS 3.1 throughout their footprints, cable operators like Mediacom are delivering gigabit services to bandwidth-hungry consumers. Why these individuals need such high-speed networks is, however, a mystery.
"They do like it. They are buying it a very significant rate and we're happy to fill the need," he said of the D3.1 transition, which Mediacom completed about 16 months ago. "It's doing really well... far better than we thought it would do."
But that must-have app? That critical use case driving demand for gigabit speeds? Panelists -- including John Chapman, fellow and chief technology officer for Cable Access Business at Cisco; Chris Cholas, service provider solutions architect at Intel; Rob Flask, head of product line management for Cable Instrument Solutions at VIAVI Solutions and Pete Koat, CTO at VeEX -- could not cite a current consumer use case or application driving mandatory gigabit.
"Is it just a matter of invention? Are we waiting for a 17-year-old in Iceland to come up with the next killer app? They're not doing anything with it today," Walden said. "Are the customers going to feel misled if they buy 1-gig and find out there's nothing more there?"
"The predominant answer to 'why I bought 1 gig?,' " he added. " 'I can afford it and I deserve it.' "
Well, why not? As operators, developers, teens and everybody else tries to create the must-have gigabit app, buying high-speed connectivity may be outside some home budgets but is still a lot less expensive than many other status symbols.
Deutsche Telekom just signed an infrastructure project with the Gigabit Region Stuttgart, home to 174 municipalities and almost 3 million people, one of many partnerships the German operator has inked in its bid to grow revenue and business.
Mobile and cable operators represented half the managed SD-WAN services market share in this fast-growing space, while other broadband providers such as ISPs and satellite operators also appeared on Vertical Systems Group's ranking.
By slashing subscriber pricing by more than $30 billion annually, Low Earth Orbit satellite companies led by Jeff Bezos and Elon Musk as well as OneWeb have the potential to usher in a whole new era of broadband.
In this insightful Light Reading radio show, Kurt Raaflaub, Head of Strategic Solutions Marketing, will outline the key service provider challenges, deployment considerations, next-gen Gigabit technologies, and service models to win market share in the rapidly growing MDU market.
The MDU market continues to face fierce competition among service providers due to tech-savvy residents (i.e., millennials), demand from building owners and management companies, plus the favorable economics of bulk contracts. However, no MDUs are the same, so service providers must use multiple technologies and inconsistent deployment models, increasing operational complexity and rollout costs.
The MDU market itself is evolving as residents adopt smart-home technologies, generating rising demand for smart apartments with built-in connected thermostats, keyless entryways and doors, and video doorbells. This evolution presents both new challenges and opportunities. In other words, service providers must consider innovative service-delivery strategies to compete and win.
In this Broadband World News and ADTRAN webinar, Kurt Raaflaub, Head of Strategic Solutions Marketing, will highlight emerging MDU broadband Internet trends and challenges. In addition, Kurt will outline the next-generation service creation and delivery platform, built on open standards, that allows service providers to connect millions of underserved MDUs, enables creation of user-driven services, and reduces operational complexity and costs.
Plus, special guest, Alice Lawson, Broadband and Cable Program Manager for the City of Seattle, will discuss Seattle’s B4B-Build For Broadband initiative that addresses best practices in planning for MDU telecommunication infrastructure.