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CSPs Can Give Enterprises New Digital Service Possibilities With 5G![]() Most enterprises are implementing or planning digital services, and a full 45% of that group expect to deploy services via their websites or mobile apps. In fact, a full 95% of the 292 decision-making enterprise executives surveyed by Oracle Communications in September for its October 2018 report, "Digital Services: Disrupt or Be Disrupted" are busy with digital services. Respondents represented 18 industries across 14 countries: About half of those polled were involved in telecom, while the remainder were executives at computer hardware and software vendors, education, healthcare and manufacturing, according to Oracle. Even though 5G has not yet officially arrived, 48% of service providers and 50% of executives at other industry enterprises believe 5G-enabled smart city-related traffic apps aimed at parking, tolls and lights, etc., will lead the 5G-enabled general digital services. Connected cars were another 5G beneficiary, as signaled by 43% of operators and 46% of general businesses, and consumer robotics -- for remote control tasks and property surveillance -- was picked by 43% of service providers and 44% of other industry respondents.
Who Dominates Digital Services?
![]() (Source: Oracle Communications October 2018 report, "Digital Services: Disrupt or Be Disrupted.")
The latter's existing need for digital services adds up to a big opportunity for proactive service providers, said John Lenns, vice president, product management at Oracle, in an interview with Broadband World News. Today, 45% want to deploy digital customer engagement tools on their websites and mobile apps, the study found.
Where opportunity lies "There are going to be winners and losers within this space. Those operators who leverage -- it's not just about the technology -- [it's leveraging] the technology in a profitable way who will be the winners," said Lenns. "You can divide up customers into the early adopters -- not just in terms of technology but in the new wave of services and how they deploy to the world -- and then there'll be the fast followers and then the people who lag behind them. Our customers see it coming, and there are customers that are embracing it and going forward, even in advance of 5G. They have to offer these new services profitably. There are ways to do that. That's what they want. [The survey] verifies what we've been thinking." Pricing, for example, and the ways in which providers present and package services will be critical to success, he said. Whereas "simple subscription pricing" is the norm today, operators' menus will feature bundling of products or digital services; usage or consumption-based pricing and outcome or performance-based charging, Lenns noted. Speed beats perfection in the finished product or service, too. Taking a lesson from agile development, 91% of respondents prioritize speed over full integration within their IT environment -- a far cry from only a few years ago, when complete integration was the goal. Also, 69% would choose a lightweight, quickly deployable solution versus a fully featured solution that takes longer to deploy. And one-half of those polled say launching new, digitally enabled services should take only days -- nothing more, according to Oracle's survey. Related posts:
— Alison Diana, Editor, Broadband World News. Follow us on Twitter or @alisoncdiana. (Home page art source: Oracle Communications study "Digital Services: Disrupt or Be Disrupted")
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In a flurry of activity throughout the week, Donald (DJ) LaVoy, Deputy Under Secretary for Rural Development at the US Department of Agriculture, and his team spent about $145.8 million in the non-urban or suburban areas of seven states.
Calix reported revenue of $120.19 million – up 4% – in Q4 2019, putting a bounce in the step of company president and CEO Carl Russo and a shine to Calix's ongoing transition from hardware vendor to a provider of platforms enabled by cloud, APIs and subscriber experience.
Looking to curtail e-waste and improve the bottom line, BT will require customers to return routers and set-top boxes, although subscribers will not have to pay a fee when they receive regular broadband equipment.
The industry standards organization is looking to ease operator pain from residential WiFi, while it also sees initiatives in connected home and other projects bear fruit.
Deploying DOCSIS 3.1 across its entire footprint gave Rogers Communications the ability to offer speeds of up to 1 Gbit/s,
contributing to a broadband segement that generated about 60% of the Canadian operator's $3.05 billion (US) in Q4 cable earnings.
Industry Announcements
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Thursday, December 17, 2020
12:00 p.m. New York / 5:00 p.m. London Today’s access network architecture is under mounting pressure due to a continued surge in the number of connected devices, a proliferation of bandwidth-intensive customer applications and dramatic shifts in usage patterns related to the pandemic, such as work-from-home and e-learning. Learn why now is the right time for cable operators to build greenfield networks or expand their existing networks with 10G PON, arming customers with high-speed symmetrical broadband. Gain a clear understanding of the drivers impacting the access network and the various approaches being considered to deliver higher speed services. Plus, find out the best practices that operators are employing as they leverage the latest in passive optical technology to future-proof their networks. Topics to be covered include:
Partner Perspectives - from our sponsors
The 'Agile Titan' – an Advanced Supplier Model to Meet the Needs of 21st Century Networks
By Josh Hirschey, General Manager, Amphenol Broadband Solutions and Mette Brink, General Manager, Amphenol Procom & Amphenol Antenna Solutions EMEA & APAC
What Service Providers Should Know About WiFi 6
By Greg Owens, Senior Director, Product Marketing, Calix |
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