US cable operators could generate $20 billion in business services revenue by year-end 2020, up about 11% from $18 billion in sales of similar offerings this year, Light Reading's Alan Breznick told attendees at The Future of Cable Business Services today.
In 2007, back when the Cable Business Services event debuted, cable operators generated between $2 billion and $3 billion from these services, said Breznick, Light Reading's Cable/Video Practice Leader.
The big win for cable was in chasing small and midsized businesses, but there are already some signs that market may be topping out, wrote Light Reading Senior Editor Jeff Baumgartner in an article today.
Let's look at how cable is winning new enterprise deals and how they can keep growing.
Comcast Business has a unit solely focused on the Fortune 1000, supported by network access deals its inked with other MSOs, according to the Light Reading article. These have long sales cycles, however, and often complex processes, so are not for the weak of heart, but Comcast has the size and scale to pull it off.
Cox Business is focusing on healthcare, as are some other cable providers. In April, the provider had "more than 40,000 facilities connected to a host of different healthcare providers across the Cox franchise," said Mike Braham, vice president and general manager of Trapollo, a national provider of remote patient monitoring and telehealth services that Cox acquired in 2015 as part of its large healthcare expansion. (See Cox Business Health GM: No More Evangelist.)
Mediacom is testing out solutions for "big agra," or the large conglomerates involved in much of today's farming. Others MSOs use their infrastructure, technology expertise and services in education, hospitality, financial services and more, Light Reading reported.
Verticals are always attractive and MSOs have been expanding their reach, Breznick said today. As new connectivity-dependent businesses that require pre-packaged solutions present themselves, cablecos can pounce and use their core skillset to keep growing in the business services market.
The lack of an accurate broadband map means states and counties are tackling this issue themselves – and sometimes finding big disparities in the data – before spending their residents' money on deploying infrastructure.
Years of investment in infrastructure and user-friendly tools make the difference in how operators act before and after natural disasters, even though Hurricane Dorian's impact on Florida was far less than originally forecast (thankfully).
The number and power of Britain's so-called altnets is growing, increasing access to fiber-based gigabit broadband for residents and businesses where incumbents such as BT, Virgin and Openreach did not deliver.
Over the next two years, approximately 60% of service providers (both large and small) will adopt virtualization on a wide scale across their networks, according to the latest survey report from Ovum. Why are providers making these moves? Is there an easy way to start?
Learn how and why service providers are using virtualization to transform their networks. This webinar will look at how providers are leveraging virtualization to create more flexible and agile networks while also providing a better customer experience. Expert speakers from netElastic and Heavy Reading will address the industry drivers for network virtualization, the benefits that can be realized, the challenges to face and the results of virtualization being achieved by providers today.
Key topics will include:
Current network infrastructure and the move to virtualization
Benefits and challenges of network virtualization
How providers can get started
Service provider success stories: the decision to virtualize, the solution, and results