Broadband World News - Google Fiber's 2-Gig move pressures cable to upgrade upstream

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Google Fiber's 2-Gig move pressures cable to upgrade upstream Jeff Baumgartner, Senior Editor, Light Reading, 9/15/2020 Email This Print Comment Login 50% 50% After forcing cable operators to upgrade their networks and accelerate the deployment of 1-Gig broadband services, Google Fiber is now poised to do the same with 2-Gig as it prepares to unleash a new, speedier service in two markets starting next month. Google Fiber announced Monday it will offer an uncapped 2Gbit/s offering to select customers in Nashville, Tennessee, and Huntsville, Alabama, that are part of its "Trusted Tester" program. That new, speedier service, – simply referred to as "2 Gig" – will start at $100 per month ($30 more than Google Fiber's baseline 1-Gig broadband product), and pair the connection with a new Wi-Fi 6 router and Wi-Fi mesh extender. Google Fiber said it intends to extend access to the new offering to most of its Google Fiber and Google Fiber Webpass (the ISP's fixed wireless service) cities in "early 2021." Google Fiber plans to offer the new 2-Gig service to most of its FTTP and fixed wireless markets by early 2021. "When it comes to Internet, fast is never fast enough," proclaimed Amalia O’Sullivan, Google Fiber's director of product management, in this blog post about the 2 Gig test. Upstream pressure The new offering will raise the billboard speeds delivered by Google Fiber, but it could also prod cable operators, telcos and other ISPs to quickly match up. Comcast already offers a pricey symmetrical 2Gbit/s residential service – branded as Gigabit Pro – on a targeted basis using FTTP. Meanwhile, many cable operators have introduced 1-Gig services (at least in the downstream direction) on their DOCSIS 3.0 and DOCSIS 3.1 hybrid fiber/coax (HFC) networks. Specifically, Google Fiber's 2-Gig speed upgrade could cause the cable industry to accelerate the development of DOCSIS 4.0 or to rapidly execute on upgrades that expand the amount of spectrum dedicated to the upstream. For more about the competitive implications of Google Fiber's new 2-Gig service and how cable might respond with DOCSIS 4.0 or its grander "10G" initiative, please see this story at Light Reading: Google Fiber to unleash '2 Gig' service. Related posts: DOCSIS 4.0 gets ready to roll Comcast confirms commitment to Full Duplex DOCSIS CableLabs takes another step towards 10G with DOCSIS 4.0 specs COVID-19 data surge is wake-up call for cable's weak upstream — Jeff Baumgartner, Senior Editor, Light Reading, special to Broadband World News comments		More Blogs from Jeff Baumgartner Comcast to go national with broadband cap Cable operator is bringing its usage-based residential broadband data policies and unlimited data option to the northeast, where it grapples with Verizon's cap-free Fios service in certain markets. Subs on 1-Gig speed tiers spike in Q3 – OpenVault Power users – those who chew up at least 1 terabyte per month – are also on the rise. NCTC, Adtran strike FTTP deal for indie cable ops and telcos Partnership gives Adtran additional exposure to small and midsized cable operators and telcos as they tap FTTP for network upgrades, greenfield buildouts and, potentially, RDOF-related projects. Shaw unleashes 1.5 Gig on HFC Canadian cable op says new 'Fibre+ Gig 1.5' tier is geared for content creators and 'super streamers' that are also looking to connect a bunch of devices in the home. Viasat: Lower-latencies nice, but not 'decisive' driver for satellite broadband Viasat execs see no surprises in Starlink's small-scale beta test and believe the satellite broadband company is well positioned to compete on speed, capacity and price. 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Post a Comment 8/19/2019 BBWF Interview: NOS's Manuel Eanes on the Smart Home Opp for Telcos Five years ago, NOS board member Manuel Ramalho Eanes banked big on smart homes and smart cities. Post a Comment All Broadband World Forum Perspectives Webinars Thursday, December 17, 2020 12:00 pm New York / 5:00 p. London Why Now is the Time for 10G PON Today’s access network architecture is under mounting pressure due to a continued surge in the number of connected devices, a proliferation of bandwidth-intensive customer applications and dramatic shifts in usage patterns related to the pandemic, such as work-from-home and e-learning. Learn why now is the right time for cable operators to build greenfield networks or expand their existing networks with 10G PON, arming customers with high-speed symmetrical broadband. Gain a clear understanding of the drivers impacting the access network and the various approaches being considered to deliver higher speed services. Plus, find out the best practices that operators are employing as they leverage the latest in passive optical technology to future-proof their networks. Topics to be covered include: Node + 0 (Fiber Deep) DOCSIS 3.1, DOCSIS 4.0 (FDX/ESD) FTTP and 10G PON XGS-PON, NG-PON2 Provisioning 10G PON within a DOCSIS B/OSS environment More Webinars Webinar Archives Partner Perspectives - from our sponsors The 'Agile Titan' – an Advanced Supplier Model to Meet the Needs of 21st Century Networks By Josh Hirschey, General Manager, Amphenol Broadband Solutions and Mette Brink, General Manager, Amphenol Procom & Amphenol Antenna Solutions EMEA & APAC Evolving unlicensed 5G applications: Closing the divide in mobile and last-mile connections By Sivers IMA What Service Providers Should Know About WiFi 6 By Greg Owens, Senior Director, Product Marketing, Calix Turning the Keys to State-of-the-Art 5G mmWave By Sivers IMA Necessity Is the Mother of Invention By Mark Weller All Partner Perspectives