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DonBrowne
DonBrowne
3/25/2018 7:59:21 AM
User Rank
Gigamaster
Re: Pay TV Companies Decline
One example of how I and many other are avoiding the hassles and cost of pay tv is to use a simple Roku device, and now can view hundreds of channels, thousands of movies and other enterainment virtually free. Roku has cleverly marketed inexpensive product and smart tvs for years now, and all work seemlessly and can't be beat for the most bang for the buck.

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freehe
freehe
3/20/2018 6:52:38 PM
User Rank
Gigamaster
Re: Doing Better Than I Thought
@afwriter. I think most companies are delusional or alter facts to make their companies appear more successful. Pay TV will continue to decline, it's just a matter of time. Pay TV services have not changed their model which is why they have seen declines. Customers are feed up with poor customer service, high prices and limited selection of original content.

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freehe
freehe
3/20/2018 6:46:35 PM
User Rank
Gigamaster
Pay TV Companies Decline
@DonBrowne, I agree. Pay TV companies continue to use the old contract model and many consumers don't want to be tied to a contract. In addition, consumers want static pricing for services. The top pay TV companies raise their prices every year which contributes to customer churn. Hopefully pay TV companies will wake up one day and change their business model to help them stop losing revenue.

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freehe
freehe
3/20/2018 6:44:10 PM
User Rank
Gigamaster
Revenue Drop
"North American pay-TV revenue will drop 26% between 2015 and 2023 to $75.13 billion, a recent report from Digital TV Research predicted."

Pay-TV revenue will drop approximately $9.39 billion per year through 2023. I am not surprised at these statistics since consumers have so many options to view TV. I suspect this number will continue to decrease as more startups come on the market and more consumers switch to vMVPDs.

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DonBrowne
DonBrowne
3/14/2018 10:52:21 AM
User Rank
Gigamaster
Re: Doing Better Than I Thought
If there's folks out there like me, I try to minimize my program services to get the most bang for the buck. And that may not bode well for the cable and satellite folks. How they think the recent declines are over, is a surprising attitude to see them take.

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Ariella
Ariella
3/13/2018 3:59:38 PM
User Rank
Gigamaster
Re: Doing Better Than I Thought
@afwriter Perhaps they just mean that they think they took the largest one-time hit rather than that they are deluded into believing there will be no further losses.

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Alison Diana
Alison Diana
3/13/2018 3:55:12 PM
User Rank
Author
Re: Doing Better Than I Thought
Yes, it IS a huge market, isn't it? That's why I didn't think pay-TV providers were overly concerned -- yet. When you think about the consolidation in the market and the fact that they're not paying to create this content but are, instead, usually buying the content from studios, then I imagine the profit margins are comparable (if not better) than OTT content which is often produced by the OTT providers themselves.

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afwriter
afwriter
3/13/2018 1:30:24 PM
User Rank
Gigamaster
Doing Better Than I Thought
"Although it's already suffered most of its heaviest losses"

I can't believe that Pay-TV is still raking in 75 Billion a year, that flabergasts me. I am even more surprised by the fact that they think that they have experienced their heaviest losses. One would think that people who are still paying for cable subscriptions are older generations that will eventually no longer be with us so you would continue to see those numbers decline.

 

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