Virgin Media launches 'Essential Broadband' plan

READING, UK – The broadband-only plan, called "Virgin Media Essential Broadband," will be available to those receiving Universal Credit and will come with a speed of 15 Mbps and a fixed price of £15 per month, with no fixed-term contract length and no price changes while benefit payments are being received. The service will launch in the Autumn.

Available initially for existing Virgin Media customers, they will be able to take the new service by simply filling out an online form and providing proof of their Universal Credit status.

The introduction of this new product is the latest initiative from Virgin Media following previous proactive steps designed to help and support vulnerable customers.

Continued support for vulnerable customers

Last year Virgin Media was the first provider to announce measures that help overcome some of the obstacles that vulnerable customers can face in the marketplace. This included introducing annual package reviews, more flexible bill management through a specialist team and bespoke engineer visits. In 2016, the provider introduced its Talk Protected phone-only plan.

This gave those customers over the age of 65 or those with additional accessibility needs a fixed-price home phone plan, with inclusive evening and weekend calls to UK landlines and mobiles alongside other benefits.

Virgin Media has also taken action during the Covid crisis to give customers the connectivity, data, entertainment and flexibility needed. This included providing 10GB of mobile data at no extra cost; introducing more kids and entertainment programming; removing data caps on any broadband plans that still had them, and giving customers more flexibility over their services such as the ability to temporarily pause sports subscriptions when live events were suspended.

Virgin Media